WHO THE %$*! IS NICK LICARE?
An LA-based writer/director partnering with major brands, talent and influencers to craft engaging stories for a mobile-first audience. He’s obsessed with comedy, sports and pop culture and he’d be happy to prove it to you. When he’s not working, he’s writing half-hour TV comedies and filming shorts.
Freelance (2023-current)
Led Uber’s “Airport Dad” comedy influencer campaign, amplified mobile gaming with Samsung & Snapdragon, executed a 360 mental health campaign for the LA Rams, directed a talk show for Adobe and wrote season one of Fail Army’s comedy streaming show “The Fail Cup.”
Accenture Interactive (2021-2022)
Creative Director for CEO Brian Whipple’s “Experience Matters” episodic digital series, as well as Accenture Interactive’s Cannes Lions Keynote film and additional marketing content.
ATTN (2017-2021)
As a Creative Director for the in-house agency, helped create best-in-class social content for IG, Tiktok and more. Routinely led projects from pitch phase through scriptwriting, on-set direction w/ talent, and post-production.
Brand Partners
Adobe, LA Rams, Uber, Instagram, Apple Music, Netflix, HBO, Samsung, Ellen Degeneres, T-Mobile, Beats by Dre, Amazon, Match.com, Discover Card, Virgin, Major League Baseball, Mountain Dew, State Farm and ABC
Highlights
Winner and director of the Golden Trailer Award for Most Innovative Advertising For A TV/Streaming Series.
Writer/director for "Now You Know,”a two-part animated comedy series for Ellen Degeneres’s Youtube channel.
Led Instagram’s Get Out The Vote comedy campaign, comprised of 50 mixed media assets including influencer Reels, memes and a game show involving dogs and a peanut butter covered human.
Writer/co-director of Beats by Dre’s “Cancel The Noise” campaign with Juanpa Zurita.
Helped Virgin become one of the friendliest LGBTQ+ companies in travel with a comedic look at couples on vacations The video saw 9M views and strong press.
nblicare@gmail.com / 781.635.6467
That’s me on the left.
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